Top 5 Fitness and Weight Loss Apps in Switzerland Q4 2023

In the fourth quarter of 2023, the top 5 fitness and weight loss apps in Switzerland displayed varied performance metrics in terms of downloads, revenue, and weekly active users. Here’s a detailed look at how these apps fared during this period.

Strava: Run, Bike, Hike saw its weekly revenue fluctuate, peaking at approximately $42K in the first week of October and ending the quarter with a significant rise to about $42K in the final week of December. Downloads for this app started at around 1.8K in late September, dipped mid-quarter, and concluded with a surge to nearly 1.9K in the last week of December. Weekly active users remained relatively stable, starting at around 38.5K and finishing the quarter similarly at approximately 38.1K.

YAZIO Calorie Counter & Diet demonstrated notable revenue trends, starting at roughly $23K and spiking to nearly $36K by the end of December. The app's downloads increased significantly towards the end of the quarter, moving from around 1.2K in September to about 1.9K in the last week of December. Weekly active users showed a slight decline from around 40.5K to approximately 31.7K throughout the quarter.

Fitbit: Health & Fitness experienced a steady revenue stream, with a notable peak of around $19K in the final week of December. Downloads for this app saw a substantial increase towards the end of the quarter, starting at about 843 in late September and reaching over 3K by the end of December. Weekly active users remained fairly consistent, starting at approximately 43.6K and ending the quarter at around 42.5K.

Freeletics: Workouts & Fitness had its revenue peak at roughly $20.7K in the final week of December, with a solid mid-quarter performance. Downloads increased significantly mid-quarter, reaching a high of about 1.3K in mid-November and concluding with around 703 at the end of December. Weekly active users saw a noticeable rise mid-quarter, peaking at approximately 8.4K in mid-November before settling at around 7K by the end of December.

MyFitnessPal: Calorie Counter maintained a relatively steady revenue, with a peak of approximately $15.1K in late November. Downloads fluctuated slightly, starting at about 1K in late September and ending the quarter with around 1K in the last week of December. Weekly active users saw a gradual decline from around 43.2K to approximately 31.3K by the end of December.

These insights are derived from Sensor Tower data, and more detailed analytics can be found on their platform.